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Customer Experience Pop-Ups

Human-led, brand-sponsored experiences that connect people, products, and places. 

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Introduction

A Customer Experience Pop-Up is a short, in-person experience designed to bring real human connection into physical environments.


We show up on behalf of a brand already present in a market and focus on what matters most:
how people feel, how products fit into real life, and how awareness turns into action.


Customer Experience Pop-Ups can take place inside businesses or throughout the surrounding community — always grounded in where the product lives.

Customer Experience Pop-Ups

Inside Businesses Pop-Ups

Customer Experience Pop-Ups take place inside businesses and service environments where a product is already sold, used, or naturally belongs.


This includes — but is not limited to — retail locations, service-based environments, and customer-facing workplaces where people are already being supported, helped, or served.


During an inside-the-business Customer Experience Pop-Up:

  • A brand sponsors a short, focused presence
  • Customers are invited to try the product through guided sampling
  • Product education and context are shared through real conversation
  • Customers are supported in deciding whether the product is right for them
  • The experience works with the flow of the business, not against it
     

This is a revenue-driven experience.

Sampling is designed to support in-store purchase — not replace it. If a customer chooses to buy during their visit, they are encouraged to do so directly through the business hosting the experience.

The goal is simple:
to drive confident purchase decisions, increase sell-through, and create value for both the vendor and the business — while gathering insight into real customer interest and repeat potential.

Community Pop-Ups

Community Customer Experience Pop-Ups take place in the surrounding area of a specific business, within service, lifestyle, and everyday environments where people already spend time as part of their normal routines.


Each Community Customer Experience Pop-Up is intentionally anchored to a nearby location that carries the product, creating a clear connection between local awareness and where purchase can happen.


During a Community Customer Experience Pop-Up:

  • A brand sponsors a short, focused field presence
  • The product is introduced through direct, human conversation
  • Relevance is established by placing the product in real-life contexts
  • It is made clear where the product can be found nearby
  • Familiarity is built before the customer reaches the shelf
     

The goal is simple:
to create local awareness and intentional pull—so customers know what the product is, why it fits their life, and where to find it when they’re ready to purchase.


This supports:

  • Increased local recognition
  • Stronger intent to visit nearby businesses
  • More informed in-store decisions

Why Experience Pop-Ups Matter

Customer behavior has changed faster than most businesses’ ability to measure it.


In recent years, AI-driven location intelligence and traffic-pattern tools have become more accessible. These tools help estimate:

  • Where people travel
  • How often do they visit certain areas
  • General movement patterns around businesses
  • This data is useful for understanding where demand may exist.


However, location intelligence tools are designed to identify patterns, not decisions.

They do not:

  • Observe how a customer feels during an interaction
  • Capture why a product resonates in one environment but not another
  • Explain what motivates a purchase in a specific moment
  • Replace insight gained through real human engagement
     

Customer Experience Pop-Ups add the missing layer: context.

By engaging people in the environments they already move through, these pop-ups surface:

  • How awareness forms before a buying moment
  • How relevance is established in daily life
  • How recognition translates into choosing one nearby business over another
     

We test whether your space can support a regulated human, without changing your people. This human-led insight complements AI-driven pattern data by adding behavioral and emotional understanding—the factors that ultimately determine whether a sale occurs.

WHERE WE WORK (NATIONWIDE)

Nationwide, On-the-Ground Experiences

Customer Experience Pop-Ups are designed to travel.


We work with brands and businesses across the United States that want to bring thoughtful, human-centered experiences into their environments— whether one location or many.

Pop-Ups can be activated:

  • In a single market
  • Across multiple stores or regions
  • As short intensives or extended engagements
  • In alignment with launches, resets, or growth initiatives
     

Each experience is designed around the local environment while staying connected to the bigger picture.

Copyright © 2026. Today's Growth Partners is operated by Douglas Growth Consulting LLC - All Rights Reserved. 

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